Websites for Salons & Clinics
Your Instagram is booked out. Your website looks abandoned.
Clients want to check your prices, see your work, and book — at 11pm, on their phone, without messaging you first. If your website can’t do that, you’re doing free advertising for whichever competitor’s site can.
- Fixed price, agreed upfront
- Booking & gallery, built in
- Online booking, linked or built in
- Treatment menu with clear pricing
- Before/after & portfolio gallery
- Instagram feed connected
- Google Business Profile & local SEO setup
Why salon & clinic sites are different
Your Instagram is already doing half the job.
Most salons and clinics don’t have a “no online presence” problem — they have a mismatch problem. The Instagram feed is polished and current; the website is three years old, has no booking link, and still lists a treatment you stopped offering in 2024.
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No way to book without messaging
Making someone DM you to ask “are you free Thursday?” loses bookings to any competitor whose site just lets people pick a slot.
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Prices nowhere to be found
Hiding prices doesn’t create mystery, it creates hesitation. Clear treatment pricing filters in people who are ready to book and filters out time-wasters.
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A gallery that hasn't been touched in years
If your Instagram is full of recent, brilliant work and your website gallery is five photos from 2021, the website is actively undermining you.
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A site that's awkward on a phone
Almost every client will look at this on their phone, mid-scroll, deciding in seconds. A desktop-first site loses that moment.
What you get
A website that finally matches matches your Instagram.
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Online booking
Linked to Fresha, Treatwell or similar, or a simpler built-in request form — whichever fits how you actually work.
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Before/after & portfolio gallery
Fast-loading, easy for you to update yourself with new work whenever you want.
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Treatment menu with pricing
Clear, current, and easy to update whenever your services or prices change.
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Instagram, connected
Your feed pulled into the site, so your best marketing channel and your website finally work together.
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Local SEO built in
Google Business Profile and on-page setup so you show up for “near me” searches, not just your existing followers.
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Genuinely mobile-first
Built and tested for the scrolling-on-a-phone moment where most booking decisions actually happen.
Recent example
Now she's the first name people see for "mobile hair stylist in Bolton."
I worked with Mariya — a mobile hairstylist based in Bolton — on local SEO and her website built around the exact thing people actually search for: bridal, prom and party hair, delivered at their door.
3 months later, she’s the top result for “mobile hair stylist in Bolton,” with a 5.0 rating across 48 reviews. That’s not luck — it’s what happens when your listing, your website, and your reviews are all pointed at the same specific, searchable thing.
FREQUENTLY ASKED QUESTIONS
Before you get in touch.
I already use Fresha/Treatwell for booking — do I still need a website?
Yes, and they work well together. Your booking platform handles the transaction; your website is what convinces someone to click through to it in the first place — it’s where your story, your work, and your credibility live. A booking link with nothing behind it converts far fewer browsers into bookings.
Can you pull in my existing Instagram photos?
Yes — either a live connected feed that updates automatically, or a curated gallery you control yourself if you’d rather choose exactly which photos appear. We’ll decide which fits based on how often you post and how hands-on you want to be.
How long does a salon or clinic site usually take?
Most sites in this category land in the £500-£1,500 range and take 2-4 weeks, depending on how many treatments, staff members, and locations need their own pages. You’ll get an exact price and timeline before any work starts — never an open-ended estimate.
ready?
Let's close the gap between your Instagram and your website.
Book a free 20-minute call — I’ll take a quick look at both and tell you honestly what’s actually holding bookings back.
Not sure this is the right service? See all services or start with the Website Audit (£197).